COMMUNICATIONS

Everything connects

We will unlock your compelling story, modernise your offer and provide reliable and effective support to mature and start-up organisations.

Leaving stakeholders with the right impression is a complex business. Project Rome offer a comprehensive retained consultancy service to our clients covering all aspects of brand development, corporate strategy, reputation management, public relations and engagement.

 

Project Rome Ltd. work alongside established teams to add a fresh perspective injecting new ideas; we also work with investors in young businesses helping to build a brand, an audience and capacity often from scratch.

 

Every piece of work we do is different, but they all receive the same high level of care and attention from our team.  If we do not think we can add any value, we’ll tell you straight away and we’ll gladly suggest someone else better placed than us to help you. We have done this twice in the last 12 months.

 

Our specialities

 

Project Rome specialise in four aspects of communication that have emerged as clients have requested them; in short we:

  • Build connections and relationships
  • Manage and change opinions
  • Build market access opportunities
  • Develop general communication

COMMUNICATIONS HEALTH-CHECK


Project Rome will audit your offer communications, comparing you against the best in the business and leaving you with a written report and a series of costed remedies to improve your effectiveness. This product comes as standard within our bespoke service and commercial strategy offer. It has been used to great effect by businesses, NHS hospitals and clean-tech start ups. Its a truly flexible health-check that leads to actionable results.

  • Helps you choose the best digital communications path to take and help you through set-up and operation
  • Assists you to decide whether to refresh or revolutionise your website
  • Helps your team update their skills with modern methods training
  • Suggests meaningful metrics that satisfy you and integrate with mainstream activities
  • Develops and test your brand proposition
  • Assists you to create or update your communications strategy and implementation plan
  • If required, provide on-going practical support and/or external testing of effectiveness

ON TREND


Staying “on-trend” is a challenge for all of us. We have three products that offer you the chance to stay ahead:

  • Updated Digital -  Are you looking to harness the new opportunities that digital communication offers? With digital communications offering access to cheaper, faster and more effective mass communication than anything that has gone before have you improved your comms and saved money?  Over the course of the day, we'll introduce you to the latest trends in content and platform from across a series of sectors and help you decide whether they're worth you changing your approach.
  • Contemporary Engagement & Consultation - Are you reacting to public opinion before it becomes an issue for you?  Take advantage of insight without having to ask the same old faces to come to another meeting. Ask the opinion of literally thousands of employees or stakeholders. Your consultations can as big as you like with minimal impact on cost.  Let us help you get past Survey Monkey it has its place but there is so much more out there.
  • Toward Integrated Reporting - Its the holy grail of Strategic Communications and a hot topic amongst professionals, but just how far can you get toward integrated reporting and valuing your organisations contribution beyond finance alone?  We'll help you find out.

These products will stretch what you think is possible within your budget and introduce you to real-life examples of best-practice from all the sectors we specialise within.  Each product can be delivered separately or in combination.  By the end of the course all your people will be able to map your stakeholders properly, advise and support you’re policy interactions. Have an unto the unite understanding of Social and Digital Media trends and have a view on when to use which platform. We’ll introduce you to new ways to listen to people and how to pick up trends and insight quickly and at tremendous speed and scale. Your team will understand Crowd-sourcing and how to safely handle thousands of interventions and even democratising outcomes and leaving customers and staff like they have had a say.

We will advise you on which software to buy and coach you in how to run these platforms most effectively. Assist you to plan and run better meetings (virtual & in person) and geography to get the most out of the time and resources available to you. Help you agree meaningful metrics that satisfy you and don’t scare your boss. Assist you to create or update your  engagement strategy and implementation plan. And, If required, provide on-going practical support and/or external testing of effectiveness.

PROJECT MANAGEMENT


We can help you manage specific campaigns and projects.  We can supply experienced practitioners to add strength to stretched teams or provide expertise in affordable chunks.  We have e organised bids for funding and run entire for clients with excellent results. We are currently running successful projects in Bradford, Leeds and London on this basis, adding senior support in commercial strategy and communications. Each project is different and we can supply a blended workforce (director to student support) that will get the job done at the best possible value to you.

THREATS & CRISIS


No matter who you are (big or small) one killer risk to your operation is loss of reputation.  A crisis may be a rare event but its not a risk worth taking to not be prepared. We know how to mitigate reputational risk and moreover have hands on experience of sitting in the hot-seat in some of the UK’s biggest media storms.  No one wants it to happen but Project Rome can help you before, during and after the event:

  • We understand how risk registers work and will help you Prepare
  • We create and produce effective and usable Manuals and Documentation
  • We will run realistic simulations including mock interviews with real reporters and expert politicians
  • If a crisis does happen, we have the experience require to give you realistic real-time support & advice (24/7) 
  • Project Rome will also help you recover.  You don't want to be evasive, but equally you can't live in the past.

CAMPAIGNS WITH IMPACT


Whether you wish to raise awareness of your product or idea or improve perceptions Project Rome can help you change opinions. Or want to run a meaningful consultation Project Rome will design, assist and/or deliver effective campaigns for our clients.

  • We supply fully integrated campaigns with flexible enough to work across all forums and channels including print, broadcast and social media and if necessary we will help you put your case to political and regulatory audiences.
  • We run consultations. We can either support part or the whole of the process from ensuring better participation rates, collecting and analysing ideas, views and contributions and developing mitigations with you that will leave your audience feeling part of the solution rather than the problem. We champion modern methods and channels of engagement because the results are of a higher quality, projects can be delivered more quickly and are less open to challenge.
  • Project Rome can also provide all the PR and Marketing support required.

CREATE BETTER CONTENT


We’d all love to have the luxury of time and resource to spend on creating quality content.  And now with the explosion of new media its not just a question of having time to sit at a computer creating pro’s – you have to film, record and illustrate in all kinds of different ways.  Project Rome have put together a team of experts who want to spend time getting all this right for you.  Not only will we create better content to your specification, we can get it produced for you too if you require.  And all at competitive prices, we might not be the cheapest you can get hold of but we are the best quality:

  • Regular ghost blogging
  • Digital response and letter-writing
  • Promotional films
  • Website and magazine copy
  • Tender writing
  • Proposals
  • Story boarding & writing for IPO
  • Award & Prizes application
  • Marketing Materials

Our thoughts

Converging expertise


Get in touch

Do you have any questions about Project Rome?


GIVE US A CALL

We would love to hear from you

0113 388 4881

DROP A LINE

We'll be in touch shortly

send message

OUR OFFICE

West One
Wellington Street
Leeds
LS1 1BA

open map

Get in touch

Do you have any questions about Project Rome?