Alison is an expert in corporate communications, with 25 years’ experience working across a range of industries including FMCG, healthcare, retail, technology and utilities. She has led corporate, brand and business-to-business campaigns for organisations ranging from FTSE businesses to start-ups, working with clients including Associated British Foods, Centrica plc, Essity, Grant Thornton, Microsoft, the NHS, Quorn and Taylors of Harrogate/Yorkshire Tea.
Alison works closely with the executive teams of her clients to help them use communications to build their reputations and profiles, expand their businesses and maximise financial value. She specialises in a variety of corporate comms areas, including corporate and brand positioning and purpose, proposition development, issues and crisis management, profile building, thought leadership, media relations, stakeholder relations, sustainability, and executive coaching and media training.
Alison has worked both agency and corporate-side in the UK and USA, including roles as head of media and corporate relations for Yorkshire & Clydesdale Bank and Head of PR for Pace plc. Prior to this, Alison worked for a global technology PR agency for 12 years, based out of London and then San Francisco before relocating to Yorkshire 14 years ago. Alongside her Project Rome work, Alison is a Trustee of Leeds-based charity, Behind Closed Doors.
Why do I work with Project Rome?
After years spent working in corporates and communications agencies, I realised that working with people whose values are aligned to mine and where we can put clients ahead of anything else was essential to me working at my best. I feel very lucky to have found that at Project Rome, working with a fantastic team and great clients.
What’s top of my bucket list?
To travel as much as possible and explore amazing parts of the world – the Galapagos Islands being top of the list.